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留� �옒�븯�뒗 �궗�엺��� 留먰닾遺��꽣 �떎瑜대떎 |
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| 저자 | �옣�떊�썾 (吏�����씠), �븯���吏� (�삷湲댁씠) |
| 출판사 | 吏��땲�쓽�꽌�옱 |
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[RH] �넻�떊 �닔�떒�뿉 �뵲瑜� 媛쒖씤�젙蹂� |
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| ��뚯���꼸 �삤釉� 留덉���똿(the Journal of Marketing)��띿뿉 諛쒗몴�맂 �렂�떎踰좎씠�땲�븘 ����븰(University of Pennsylvania)�쓽 �깉濡쒖슫 議곗궗�뿉 �뵲瑜대㈃, 媛쒖씤�씠 �냼�넻�븯�뒗 �뜲 �궗�슜�븯�뒗 �룄援ш�� �옄�떊�뿉 ����븳 �궡諛��븳 �샊��� 媛쒖씤�쟻�씤 �젙蹂대�� 怨듦컻�븯�뒗 �닔以�怨� 踰붿쐞�뿉 �쁺�뼢�쓣 以� �닔 �엳�뒗 寃껋쑝濡� �굹����궗�떎. |
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鍮꾩쫰�땲�뒪 紐⑤뜽�쓽 �젅���媛뺤옄 |
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| 저자 | 移대�� 吏�濡쒗듃�씪 �쇅(�뿭:源����吏�) |
| 출판사 | �쟾�왂�떆�떚 |
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Adam Smith��셲 America |
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| 저자 | Glory M. Liu |
| 출판사 | Princeton University Press |
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肄붾줈�굹19 諛깆떊�뿉 ����븳 �쟾留� |
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| 肄붾줈�굹19濡� �씤�빐 �쟾 �꽭怨꾧�� �뙣�땳�뿉 鍮좎죱�떎. 寃쎌젣�뒗 移⑥껜�릺怨� �쉶蹂� 湲곕�몃뒗 �븘吏곴퉴吏� �슂�썝�븯�떎. 諛깆떊 媛쒕컻�씠 �떆湲됲븳 �씠�쑀媛� �뿬湲곗뿉 �엳�떎. 洹몃젃�떎硫� �쁽�옱 肄붾줈�굹19 諛깆떊 媛쒕컻��� �뼱�뵒源뚯�� 吏꾪뻾�씠 �릺�뿀�쓣源�? |
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[207]권 
