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The United States Ha |
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| To understand how momentous this trend is, we need to take a step back to get a better perspective. The primary mission of Trends is to prepare our subscribers to anticipate the threats and opportunities they’ll face in the future. Most of these threats and opportunities occur at the intersection of three broad forces: demographics, technology, and values. |
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The Battle for Wirel |
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| A broadband connection has become more and more essential to every aspect of our lives, whether at work, or at home, or on the road. People are becoming so dependent on it that the next obvious step is to have a wireless connection everywhere. And that’s what we’ve been promised for some time now. |
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On-Line Advertising |
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| Just a few short years ago, before the dot-com crash, any Web site with lots of visitors was thought to be a money machine for advertisers. BlueMountain.com, a greeting card company with 11 million visitors a month, sold for $780 million, even though it had no revenues. But, shortly after the crash, you couldn’t give those eyeballs away, and until recently the industry consensus was that there was little if any value in advertising on the Internet. |
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Massively Multi-Play |
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| In 2001, an unknown 38-year-old academic named Edward Castronova was teaching at Cal State University in Fullerton, California, and feeling like a failure. His career had never gone anywhere, and he felt like he was at a dead end. He was so lonely at night he just sat around and played video games. |
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Companies Rethink Ho |
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| As the labor market tightens and skilled workers become scarce, companies are casting a wider net for employees. |
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