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Inbound Marketing |
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| 저자 | Brian Halligan, Dharmesh Shah |
| 출판사 | Wiley |
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硫뷀깂�삱�쓽 �떆���媛� �삩�떎 |
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| �썝�쑀�뿉留� �쓽議댄빐�삤�뜕 �꽭怨� 寃쎌젣媛� �깉濡쒖슫 �뿉�꼫吏� �떆���瑜� 留욊퀬 �엳�떎. 硫뷀깂�삱��� 吏�湲덇퉴吏� �씤瑜섍�� �궗�슜�븳 �뼱�뼡 �뿉�꼫吏�蹂대떎 泥��젙�븯怨�, 理쒓렐 媛쒕컻�맂 湲곗닠濡� �씤�빐 ����졃�븳 鍮꾩슜�쑝濡� ����웾 �깮�궛�씠 媛��뒫�빐議뚮떎. 硫뷀깂�삱�쓽 �쁽�옱��� 誘몃옒�뒗 臾댁뾿�씪源�? |
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以묎뎅�씠 誘멸뎅�맂�떎 |
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| 저자 | �땲肄쒕씪�뒪 �겕由ъ뒪�넗�봽 �쇅 (�뿭�옄 : �떊臾댁쁺 �쇅) |
| 출판사 | �뵲�쑜�븳�넀 |
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The Balance of Adver |
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| The advent of pay TV, on-demand TV, IPTV, TiVo, and all the other technologies that are changing the entertainment and informational landscape has led to many dire predictions about the impending demise of television advertising. However, the reality so far is much less traumatic: |
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�뼇�옄而댄벂�똿 ����쟾: 湲곗닠�씠 臾몃챸�쓣 �떎�떆 |
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| �냽�룄�쓽 寃쎌웳��� �걹�궗怨�, �씠�젣 �꽭怨꾨뒗 ��섍퀎�궛�쓽 諛⑹떇��숈쓣 �넃怨� �떥�슫�떎. �뼇�옄而댄벂�똿��� �뜑 鍮좊Ⅸ 湲곌퀎媛� �븘�땲�씪, �씤媛꾩씠 �쁽�떎�쓣 �씠�빐�븯�뒗 �뼵�뼱 �옄泥대�� �떎�떆 �벐�뒗 湲곗닠�씠�떎. AI媛� �궗怨좊�� �쓨�궡�깉�떎硫�, �뼇�옄�뒗 議댁옱�쓽 踰뺤튃�쓣 怨꾩궛�븯�젮�뒗 臾몃챸�쓽 �떎�뿕�씠�떎. |
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[8]권 
