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Marketing to the "Tw |
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If you have sons and daughters between the ages of 8 and 14, you might still think of them as children. But for more and more businesses, they are neither children nor traditional teenagers; they뭨e tweeners. And tweeners are becoming one of the hottest consumer demographic clusters ?and a big opportunity for revenue growth. |
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Giving Al Queda a Re |
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Most of the weapons available to U.S. troops are not only extremely lethal, but cause widespread destruction. In some cases, such as at the beginning of the Iraq war, they are absolutely necessary and the only weapons of choice. |
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The Buzzword of the |
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Businesspeople everywhere are increasingly realizing that innovation is the key to continued success. Financial restructuring has run its course. Applying “me too” information technology to conventional problems is a requirement merely to stay in the game. Operational excellence, while always important, is now delivering ever-diminishing returns as we address smaller and smaller opportunities. |
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ABUNDANCE |
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| Peter Diamandis 외 |
ǻ | Free Press |
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Meaning and Values A |
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Until the middle of the 20th century, money was the primary motivator for a substantial majority of employees, worldwide. Employers did not demonstrate that they really wanted anything more than do-what-you-are-told-labor in return for money paid in wages and salaries. And workers were satisfied to do the work and then periodically demand more money. |
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