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Rewired: The McKinse | ||
ÀúÀÚ | Eric Lamarre | ||
ÃâÆÇ»ç | Wiley | ||
Speed & Scale | ||
ÀúÀÚ | John Doerr ¿Ü | ||
ÃâÆÇ»ç | Portfolio | ||
The On-Line Generati | ||
It’s no secret that the Millennials ?the 70 million Americans born since 1982 ?are a powerful force in the economy. These young consumers have more disposable income than any previous generation in history. One of every three high-school seniors carries a credit card, and today’s teenagers and college students enjoy a combined spending power of $375 billion, according to data from Alloy Media and Marketing, as reported in BusinessWeek. | ||
2033³â¿¡ ´Ù¿ìÁö¼ö 75,000 | ||
µðÁöÅÐ Çõ¸í°ú ¿¬°èÇÏ¿©, ÇöÀçÀÇ ÁÖ½Ä ½ÃÀåÀº ¹Ì·¡¿¡ ¾î¶² ¼ºÀåÀ» ±¸°¡ÇÒ±î? ÀÌ Áú¹®ÀÇ ´äÀ» Á» ´õ ±¸Ã¼ÀûÀ¸·Î »ý°¢ÇÏ·Á¸é, ½ÃÀå¿¡ ¹ÌÄ¡´Â ½Ç¹° °æÁ¦ÀÇ ¿µÇâ·ÂÀ» »ìÆ캼 ÇÊ¿ä°¡ ÀÖÀ» °ÍÀÌ´Ù. | ||
This Is How They Tel | ||
ÀúÀÚ | Nicole Perlroth | ||
ÃâÆÇ»ç | Bloomsbury Publishing | ||