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Companies Rethink Ho |
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As the labor market tightens and skilled workers become scarce, companies are casting a wider net for employees. For the first time, they find themselves managing four generations of Americans in the workplace. The differences between these generations go beyond their age. Researchers have found that they also approach their jobs and supervisors differently, depending on their generation. |
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What"s Old Is N |
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There"s no question that American consumers thirst for new products ?as the booming sales of camera phones and plasma TVs attest. But marketers are also noticing a growing demand for products from the past. This trend is affecting everything from cars to candy. |
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Membership in Virtua |
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Enormous increases in processing power and bandwidth are blurring the lines between the real world and the virtual one. As work, education, government, and entertainment have moved on-line, the barriers of space and time that formerly marked different parts of people¡¯s lives have disappeared. Virtual work teams, telecommuting, long-distance learning, and electronic shopping for many have resulted in an ¡°anything, anywhere, anytime¡± lifestyle, in which formerly distinct areas of people¡¯s lives are now intertwined in cyberspace. People¡¯s lives and their relationships with others are increasingly taking place in this electronic reality. As a result, digital technology has transformed the personal and public lives of most Americans over the past 15 years. |
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Genetics Meets Innov |
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In the field of genetics, scientists develop stronger species of corn and other crops through a process known as ¡°seed, select, and amplify.¡± First, they use a diverse range of seeds to grow several different varieties of the crop under various conditions, such as drought, frost, heavy rainfall, and so on. Then they select the seeds from the sturdiest and most productive strains of each generation of crops and cross-breed those with the desired trait for use in the next generation of test crops. Ultimately, over many generations, the scientists develop super-crops that produce more food, resist all types of weather and pests, and require less soil and water. |
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