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�븯湲� �떕��� �씪�쓣 癒쇱�� �븯�씪 |
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| 저자 | 肄붾Ⅴ�몮�씪 �늻�뒪諛붿��(�뿭�옄: 源��쁺誘�) |
| 출판사 | 鍮꾩쫰�땲�뒪留� |
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The 24-Hour Customer |
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| 저자 | Adrian C. Ott |
| 출판사 | HarperBusiness |
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踰덉쁺�쓽 吏�由ы븰 - 萸됱퀜�빞 踰덉쁺�븳�떎 |
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| 10�뀈 �쟾, �븯踰꾨뱶 鍮꾩쫰�땲�뒪 �뒪荑�(Harvard Business School)�쓽 ���紐낇븳 援먯닔 留덉씠�겢 �룷�꽣(Michael Porter)�뒗 �긽����쟻 湲곗뾽 �꽦怨쇱뿉 �엳�뼱 吏�由ъ쟻 以묒슂�꽦�쓣 �뿰援ы뻽�떎. 20�꽭湲� �옄�룞李⑥궛�뾽�쓽 蹂멸굅吏�����뜕 �뵒�듃濡쒖씠�듃�뒗 臾댁뾿�쓣 �씠猷⑺뻽�뒗媛�? �뵒吏��꽭 �쁺紐낆쓽 吏꾩썝吏�����뜕 �떎由ъ퐯 諛몃━媛� �씠猷� 寃껋�� 臾댁뾿�씤媛�? 鍮꾩쫰�땲�뒪 �봽濡쒖꽭�뒪 �븘�썐�냼�떛�쓽 援��젣�쟻 以묒떖吏��씤 諭낃컝濡�(Bangalore)�뒗 臾댁뾿�쓣 留뚮뱶�뒗媛�? 臾댁뾿蹂대떎�룄 �씠�윭�븳 吏덈Ц�뿉 ����븳 �떟�씠 �븵�쑝濡� �떎媛��삱 寃⑸룞�쓽 誘몃옒�뿉�꽌 �꽦怨듦낵 �떎�뙣�뿉 ����빐 臾댁뾿�쓣 �븣�젮二쇰뒗媛�? |
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The Age of Watching |
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| Back in the early 1990s, a company called Tele-TV tried to launch a new service: television programs delivered over telephone lines. The first problem was that their technology wasn��셳 ready for prime time. It was still pretty much dream-ware in 1993. |
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Boomers Continue to |
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| The year 2006 will mark an important milestone in marketing: For the first time, more than half of the Baby Boomers will be over the age of 50. |
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