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Market Busters |
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| 저자 | RITA GUNTHER McGRATH & IAN C. MacMILLAN |
| 출판사 | Harvard Business School Press |
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Uncommon Service |
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| 저자 | Frances Frei �쇅 |
| 출판사 | Harvard Business Review Press |
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The Mesh |
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| 저자 | Lisa Gansky |
| 출판사 | Portfolio Hardcover |
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�룞�궓�븘�쓽 湲� �쐞�뿉�꽌: �궙怨� 諛ㅼ쓽 �뿬�젙 |
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| 저자 | 沅뚰븰遊� (吏�����씠) |
| 출판사 | �솴湲덈���뿁�씠 |
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Marketing to the "Tw |
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| If you have sons and daughters between the ages of 8 and 14, you might still think of them as children. But for more and more businesses, they are neither children nor traditional teenagers; they萸쮍 tweeners. And tweeners are becoming one of the hottest consumer demographic clusters ?and a big opportunity for revenue growth. |
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[47]권 
