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�씤媛꾧낵 媛숈�� �빐遺��븰�쟻 援ъ“�쓽 濡쒕큸 R |
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| �닔�떗 �뀈 �룞�븞�쓽 諛쒖쟾�뿉�룄 遺덇뎄�븯怨�, 濡쒕큸��� 蹂몄쭏�쟻�쑝濡� 紐⑦꽣, 湲곗뼱, �쑀怨� �룄瑜대옒 �옣移섎줈 媛��뱷 �븳, �봽濡쒓렇�옩�쑝濡� �옉�룞�븯�뒗 �궛�뾽�슜 湲곌퀎�뿉 遺덇낵�뻽�떎. �궛�뾽�슜 濡쒕큸�쓣 �젣�옉�븯�뒗�뜲 �슚怨쇱쟻�씤 諛⑹떇�씠湲� �븯吏�留�, �꽌濡� ���移��씠 �릺�뒗 �뾼吏� 諛� �뿬�윭 �넀媛��씫�쓣 媛뽰텛怨� �몢 諛쒕줈 嫄룸뒗 �쁺�옣瑜섎�� �쐞�븳 �꽭�긽�뿉�꽌�뒗, �씠�윭�븳 濡쒕큸�쓽 湲곕뒫�씠 誘우쓬吏곸뒪�읇寃� �젣援ъ떎�쓣 �븯湲곗뿉�뒗 �긽�떦�엳 臾몄젣媛� 留롮븯�떎. �븯吏�留�, 理쒓렐 而댄벂�똿 諛� �옱猷� 怨쇳븰�쓽 鍮꾩빟�쟻�씤 諛쒖쟾��� 吏꾩젙�쑝濡� �씤媛꾩쓣 �떘��� 濡쒕큸�쓣 �쐞�븳 湲몄쓣 �뿴怨� �엳�떎. |
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Market Busters |
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| 저자 | RITA GUNTHER McGRATH & IAN C. MacMILLAN |
| 출판사 | Harvard Business School Press |
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Think Again: The Pow |
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| 저자 | Adam Grant |
| 출판사 | Viking |
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誘몃옒瑜� 誘몃━ �뙋留ㅽ빀�땲�떎 Pre-Sel |
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| �냼鍮꾩옄, �옄�꽑媛� 洹몃━怨� �닾�옄�옄�뱾�씠 �긽�뭹, �옄�꽑�궗�뾽, 洹몃━怨� �궗�뾽 �븘�씠�뵒�뼱�뱾�씠 �쁽�떎�씠 �릺湲� �썾�뵮 �쟾�뿉 �씠瑜� 吏��썝�븯怨� �꽑�룄�븷 湲몄쓣 紐⑥깋�븯怨� �엳�떎. �듃�젋�뱶�솓移��떣而�(Trendwatching.com)��� �봽由ъ뒋癒�(presumer)濡� �뼵湲됲븳 �씠�뱾�쓣 �떊�씎 �씤援щ줈�꽌 議곕쭩�븳 諛� �엳�떎. |
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[197]권 
