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Company of One: Why |
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| PAUL JARVIS |
ǻ | Houghton Mifflin Harcourt |
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Genetics Meets Innov |
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In the field of genetics, scientists develop stronger species of corn and other crops through a process known as “seed, select, and amplify.” First, they use a diverse range of seeds to grow several different varieties of the crop under various conditions, such as drought, frost, heavy rainfall, and so on. Then they select the seeds from the sturdiest and most productive strains of each generation of crops and cross-breed those with the desired trait for use in the next generation of test crops. Ultimately, over many generations, the scientists develop super-crops that produce more food, resist all types of weather and pests, and require less soil and water. |
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arnessing Co-opetiti |
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In the ‘90s, businesses became increasingly aware of the ecological component of business strategy. Many began to look beyond the simplistic view of raw competition to embrace the concept of “economic symbiosis.” In the process, complexity and speed of change redefined business alliances. The Internet, ERP, and other tools have made the “extended enterprise” a reality, and leading-edge firms began to encourage mutualism. |
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This is Not Your Fat |
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For the past three years, the living room has been the center of the digital gold rush. Consumers have fueled the rush as they upgraded to large-screen TVs, audio systems that promise Dolby “surround sound,” and DVD players that deliver super-crisp images. |
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Where the Jobs Will |
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Despite all the headlines about layoffs and lost jobs, the reality is that there is no shortage of jobs in America. In fact, the U.S. Bureau of Labor Statistics predicts there will be 10 million more jobs than workers by the end of this decade. |
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