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Subliminal Marketing | |
As we’ve discussed many times, the 30-second TV ad is losing its effectiveness. Consumers have seized control of entertainment content, using technologies like TiVo, iPods, and DVDs to avoid commercials. | ||
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Software as a Servic | |
Barely are any of the problems encountered in the day-to-day use of a computer or network the fault of the hardware. The glitches, stops, starts, and crashes are the result of bad software ?programs that are too complex, poorly written, crammed with too many features, or that conflict with other programs. | ||
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GETTING MORE | |
| Stuart Diamond | ||
ǻ | Crown Business | ||
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Anti-Science and Pse | |
We hear about science every day in the news, but few of us stop to consider what it is ?both at its best and at its worst. | ||
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Why Information Grow | |
| Cesar Hidalgo | ||
ǻ | Basic Books | ||