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The On-Line Advertis |
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| In the golden age of television, companies that wanted to make a major impact created what was called a 諭몂adblock??they advertised at the same precise time on all three networks to ensure that anyone watching television at that moment would have to watch their message. |
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The Self-Driving Car |
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| Imagine getting into your car and telling the driver to take you to the office, the airport, or the mall. You relax while you��셱e ferried to your destination and dropped at the door. Your car then waits discreetly for your return trip. Not too unusual if you employ a driver or use a limo service. However, that��셲 a little pricey for the mass market. But, imagine that your driver is not a human being but rather an affordable, computerized feature on your vehicle. |
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�뼇洹뱁솕�릺�뒗 �씪�옄由�, 移⑤ぐ�븯�뒗 以묒궛痢� |
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| �븳�븣 誘멸뎅�쓽 洹쇨컙�쓣 吏��꺊�븯�뜕 以묒궛痢� 遺뺢눼濡� �씤�빐 �뼇洹뱁솕�뒗 �떖�솕�릺怨� �궗�쉶�븞�쟾留앸룄 �쓷�뱾由ш퀬 �엳�떎. �뜑 �씠�긽 ��섏븘硫붾━移� �뱶由쇄�숈씠��� 留먯씠 �넻�븯吏� �븡�뒗 �꽭�긽�씠 �맂 寃껋씠�떎. �씠�윭�븳 以묒궛痢듭쓽 �쐞湲곕뒗 �뼱�뵒�뿉�꽌 鍮꾨’�릺�뿀�쑝硫�, 洹� 寃곌낵�뒗 �뼱�뼡 諛⑺뼢�쑝濡� �굹�븘媛� 寃껋씤媛�? |
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以묎뎅, �꽦�옣蹂대떎 �븞�젙�쓣 �꽑�깮�븯�떎 |
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| 誘몄쨷 遺꾩웳, 肄붾줈�굹濡� �씤�븳 蹂��뜒�쟻�씤 寃쎄린 �쉶蹂듦낵 �닚�솚, �궡遺� �뼇洹뱁솕, 援�媛� 蹂댁븞 臾몄젣 �벑�쑝濡� 以묎뎅�씠 �꽦�옣�쓣 �떎�냼 �씗�깮�븯怨� �븞�젙�쓣 痍⑦븯�뒗 �쟾�왂�쟻 �쓽�젣瑜� 諛쒗몴�뻽�떎. 以묎뎅�쓽 �씠 �꽑�깮��� �뼱�뼡 諛⑺뼢�쓣 �뼢�븯怨� �엳�쑝硫�, �뼢�썑 �뼱�뼡 �씪�씠 �씪�뼱�궇 寃껋쓣 �삁怨좏븯�뒗媛�? |
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Rewired: The McKinse |
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| 저자 | Eric Lamarre |
| 출판사 | Wiley |
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[535]권 
