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Behind the Cloud | ||
ÀúÀÚ | Marc Benioff | ||
ÃâÆÇ»ç | Jossey-Bass | ||
Think Twice | ||
ÀúÀÚ | Michael J. Mauboussin | ||
ÃâÆÇ»ç | Harvard Business Press | ||
arnessing Co-opetiti | ||
In the ¡®90s, businesses became increasingly aware of the ecological component of business strategy. Many began to look beyond the simplistic view of raw competition to embrace the concept of ¡°economic symbiosis.¡± In the process, complexity and speed of change redefined business alliances. The Internet, ERP, and other tools have made the ¡°extended enterprise¡± a reality, and leading-edge firms began to encourage mutualism. | ||
Beating the Commodit | ||
ÀúÀÚ | Richard Anthony D"aveni | ||
ÃâÆÇ»ç | Harvard Business Press | ||
Seizing The White Sp | ||
ÀúÀÚ | Mark W. Johnson | ||
ÃâÆÇ»ç | Harvard Business Press | ||