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Subliminal Marketing
As we’ve discussed many times, the 30-second TV ad is losing its effectiveness. Consumers have seized control of entertainment content, using technologies like TiVo, iPods, and DVDs to avoid commercials. 
The Song of Signific
| Seth Godin
ǻ | Portfolio
생각의 차이가 일류를 만든다
| 이동규
ǻ | 21세기북스
Regeneration: Ending
| Paul Hawken
ǻ | Penguin Books