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This Is Marketing |
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| 저자 | Seth Godin |
| 출판사 | Portfolio |
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The Job Shortage Tur |
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| A worker shortage. As recently as early 2003, over two million workers had lost their jobs since the start of the recession in 2001. At 6.2 percent, the national unemployment rate hovered at the highest level it had been in nine years, and the number of new jobless claims lingered above 400,000 for 20 straight weeks. People were screaming about offshoring, downsizing, and a lack of jobs. Little did they realize that they were at the beginning of a new era when skilled workers would be in very short supply and companies would be begging for workers. |
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濡쒕큸 �쁺紐낆쓣 �삁怨좏븯�뒗 珥덉젙諛� GPS |
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| �삤�뒛�궇 GSP�뒗 �쐞移� �젙蹂닿�� �븘�닔�쟻�쑝濡� �슂援щ릺�뒗 紐⑤뱺 �옣移섏�� 遺꾩빞�뿉�꽌 �뾾�뼱�꽌�뒗 �븞 �맆 議댁옱�씠�떎. �븯吏�留� 湲곗닠怨� �옣鍮꾧�� 怨좊룄�솕�릺硫댁꽌 湲곗〈 GPS �떆�뒪�뀥�씠 �젣怨듯븯怨� �엳�뒗 �젙諛��룄蹂대떎 �뜑�슧 �젙�솗�븳 �쐞移� 湲곗닠�씠 �슂援щ릺怨� �엳�떎. �쁽�옱 湲곗닠��� �뼱�뵒源뚯�� �룄�떖�뻽�쑝硫�, 留덈옒�쓽 GPS�뒗 �뼱�뼡 紐⑥뒿�씪吏� �븣�븘蹂댁옄. |
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Guerrilla Marketing |
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| 저자 | Jay Conrad Levinson �쇅 |
| 출판사 | Wiley |
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��섍렇�젅�씠�듃 由ъ뀑���, 誘멸뎅��� �넀�빐 蹂대뒗 |
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| 諛붿씠�뱺 �뻾�젙遺��쓽 異쒕쾾怨� �븿猿� 誘멸뎅�씠 �듃�읆�봽�쓽 �젙梨낃낵 ���鍮꾨릺�뒗 �끂�꽑�쓣 嫄룰린 �떆�옉�뻽�떎. 誘멸뎅��� �뙆由� 湲고썑 �삊�빟�쑝濡� �쉶洹��뻽�쑝硫� �꽭怨꾧꼍�젣�룷�읆�쓽 ��섍렇�젅�씠�듃 由ъ뀑��� �븘�젨�떎�뿉 異⑹떎�븳 李몄뿬瑜� �빟�냽�븯怨� �엳�떎. �븵�쑝濡� �뼱�뼡 �씪�씠 �씪�뼱�궇 寃껋씤媛�? |
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