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The Creativity Crisi |
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| For a century, the United States had led the world in innovation. It is home to many of the world��셲 most forward-thinking companies. It produces many of the most innovative products and services on the planet. And yet, the American advantage in innovation is not some home-grown resource that can be found in the water or the air. |
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�궓��� 50�쓣 �쐞�븳 50�꽭 怨듬��踰� |
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| 저자 | ����떎 �엳�뜲�궎(�뿭: 理쒖쭊�뼇) |
| 출판사 | �삁臾몄븘移대뜲誘� |
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媛쒖씤二쇱쓽�쓽 遺��긽 |
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| 議곗궗 �쟾臾멸���뱾��� �젏�젏 �뜑 利앷���븯怨� �엳�뒗 媛쒖씤二쇱쓽 �뭾議곌�� �븳 吏��뿭�씠 �븘�땶 吏�援ъ큿�쓽 怨듯넻�쟻�씤 �쁽�긽�엫�쓣 吏��쟻�븯怨� �엳�떎. �솢 媛쒖씤二쇱쓽媛� �뜑 而ㅼ��怨� �엳�쓣源�? 洹� 諛섎���쓽 媛쒕뀗�씤 �쟾泥댁＜�쓽�뿉�뒗 �뼱�뼡 臾몄젣媛� �엳�뒗 寃껋씪源�? �젙移섏뿉�꽌 寃쎌젣, 臾명솕�뿉 �씠瑜닿린源뚯�� 媛쒖씤二쇱쓽�쓽 �솗�궛�뿉 �닲�뼱�엳�뒗 �쓽誘몃뒗 臾댁뾿�씪源�? |
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[RH] �냼鍮꾩옄�쓽 �삤留뚭낵 援먮쭔�쓣 �씠�슜 |
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| ��뚮쭏耳��똿 怨쇳븰�븰�쉶 ����꼸(Journal of the Academy of Marketing Science)��띿뿉 寃뚯옱�맂 誘몄떆嫄� 二쇰┰ ����븰援�(Michigan State University)�쓽 �깉濡쒖슫 �뿰援ъ뿉 �뵲瑜대㈃. ��섏냼鍮꾩옄 �삤留�(consumer arrogance)��숈쓣 �솢�슜�븯�뒗 寃껋씠 釉뚮옖�뱶��� �젣�뭹�쓣 �솉蹂댄븯�뒗 留덉���똿 �떞�떦�옄�쓽 媛��옣 �슚怨쇱쟻�씤 �쟾�왂 �씪 �닔 �엳�떎. �삤留뚯�� �궗�엺�뱾�씠 �옄�떊�쓽 �슦�썡�꽦�쓣 �떎瑜� �궗�엺�뱾�뿉寃� �븣由щ뒗 寃껋씠�떎. 利�, �냼鍮꾩옄 �삤留뚯�� �냼鍮꾨�� �넻�빐 �떎瑜� �궗�엺�뱾�뿉寃� �옄�떊�쓽 �슦�썡�꽦�쓣 �븣由щ뒗 寃껋씠�떎. |
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Filthy Rich Politici |
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| 저자 | Matt Lewis |
| 출판사 | Center Street |
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[267]권 
